More haste less speed
When entering into a franchise agreement, other agreements are often discussed. The law obliges the franchisor to provide all relevant information at least four weeks before concluding the franchise agreement. This is called the “stand-still arrangement”. This may include contracts to be concluded with third parties, such as a contractor in connection with the layout of the store. In practice, compliance with this is not always easy. Orders also fall under the stand-still arrangement
Orders placed by the franchisee via the franchisor fall under the stand-still arrangement. It becomes more complicated if an external party, such as a contractor, carries out work. In that case, a separate construction contract must be concluded. However, the contractor can claim that he has nothing to do with the franchise agreement and does not have to adhere to the stand-still period. Be careful with payments or investments
During the four weeks prior to the conclusion of the franchise agreement, the franchisor may not encourage payments or investments related to the agreement. It is not uncommon for the delivery of materials, such as inventory, to be delayed. It may then be wise to place orders in good time to limit the risk of delayed delivery as much as possible. This also applies to situations in which the franchisor proposes to place orders in advance with, for example, a contractor to perform services. Although it may seem wise to place orders in good time, the standstill period is actually intended as a cooling-off period. If the franchisor encourages the franchisee to place orders before the expiry of this period, he is probably acting in breach of the law. This may result in the franchisee being able to terminate the franchise agreement under certain circumstances. Careful compliance with the standstill
The standstill arrangement therefore plays a crucial role in entering into franchise agreements. It should give the franchisee the space to think carefully, without financial pressure. Attempts to circumvent the standstill period, such as placing “advance” orders, can have legal consequences and invalidate the franchise agreement. Carefulness and compliance with the rules are essential to avoid problems.
Ludwig & Van Dam lawyers, franchise legal advice.
Do you want to respond? Then email to dolphijn@ludwigvandam.nl

Other messages
Franchise Closing Sale – Who Gets the Sale Proceeds?
The judgment of the District Court of the Northern Netherlands dated 12 October 2016, ECLI:NL:RBNNE:2016:5061 (Administrator/Expert Group and Rabobank), focused on the question whether the franchisor, together with the bank,
Column Franchise+ – mr. Th.R. Ludwig: “Judge: franchisor’s duty of care comparable to that of a bank”
Various judgments in 2016 made it clear how high the standard of care for a franchisor towards its franchisees is.
Use of the internet and social media: court expands options for franchisees
In principle, the franchisee may not be prohibited from having its own website in order to also or even exclusively sell its products or services via the Internet.
Article in Entrance: “Plan damage”
“Because the municipality undertakes and renovates all sorts of things in the vicinity of my business, I have a disadvantage and I suffer damage. Can I tell those stories?"
Article in Entrance: “Rules of Fragrance”
“I am bothered by the smell that the adjacent catering business produces. Can I do something about this?"
Supermarket letter – 16
1. Buy/Sell Albert Heijn Franchise




